The World Fair Trade Organization is the worldwide network of Fair Trade organizations that is present in more than 70 countries. Its goal is to enable producers to improve their livelihoods and communities through Fair Trade. This mission is carried out by delivering market access for its worldwide membership through policy, advocacy, campaigning, marketing and monitoring. WFTO represents the authentice voice of Fair Trade, having driven the movement for 20 years. WFTO gathers together both the pioneers and the innovators in Fair Trade and sets high standards of fair business practice for all.
WFTO has more than 350 members all over the world, most of them based in the Southern regions. Besides its global office, WFTO has four regional networks: COFTA in Africa, WFTO Asia, WFTO Latin America and WFTO Europe. North America and the Pacific Rim are informally organized as a region. WFTO has 96 members in Europe with the majority having joined WFTO Europe, amongst them Fair Trade Organizations, Fair Trade networks and support organizations.
WFTO Europe strategic aims are mainly to support the growth and consolidation of WFTO Global, to be the reference of Fair Trade in Europe, its representative organ and its voice, to protect the values of the Fair Trade and 100% commitment to it and, last but not least, to support fair trade policies.